Robert Dyas is a UK retailer founded in London in 1872. Currently owned by entrepreneur Theo Paphitis. The website and stores provide ranges
of housewares, small electrical appliances, gardening products, kitchenwares, DIY, and consumer electronics throughout 96 stores,
mainly in Greater London and South East England.
With the new design updates rolled out on to the Homepage, Outdoor Living and Gardening Landing pages, all Product and Checkout pages.
Has improved the page performance and conversion rate compared to this time last year (2016)
Homepage ideas and key pages
Produced wireframes to show the new functionality of the website